Training
for Law Enforcement & all Public Information Officers

Need to be better prepared for handling reporter interviews?

You know the day is coming. The media will be calling with tough questions you aren’t eager to answer.

If you’re not prepared, the results can be costly to you and your organization. There’s a better path, one where you will spend less, increase your confidence and avoid bigger headline headaches.

Our PIO Academy covers:

·       Basics of how the media operate and rules of engagement (what you can & can’t say)

·       How editors and reporters pick stories to cover and coping with media bias.

·       Staying disciplined to your planned message.

·       How to answer hostile questions and bridge answers back to your story.

·       Best practices for developing key points for social media, newspapers, TV and radio.

Our hands-on program includes videotaped live exercises where you will be questioned by a reporter and a simulated press conference with immediate instructor feedback.

The training will be led by Mark Weaver, and his team, a national advisor on crisis communications and media relations for law enforcement with nearly three decades of national and Ohio-based experience.

Training photos

Below are some candid photos from just a few of the training sessions we've led this year.

Fall 2025

PRICE: $900/ person

LOCATION: Genoa Twp. Police Department

6921 Big Walnut Rd., Galena, OH 43021

HOTEL: Hotel Block information to come upon registration

Lunch and snacks will be provided each day. If you have a food allergy we should know about, please email us once you’ve registered to let us know at Info@CommunicationsCounsel.com.

Register & Pay

To secure your spot for the 2025 PIO Academy: Use the credit card payment link to pay now or fill out the invoice request form to be billed directly